Dear friends (that is what many of you have become!),
Jon and I want to express our deepest gratitude to each of you who has supported Wild Human Skincare over the last 4 years. Your kindness, loyalty, and love for our handcrafted products have been a source of joy and inspiration to us both.
This past year has been particularly challenging for our family. Jon’s mum had a difficult year of declining health from 2023 to 2024 and heartbreakingly she passed away in July last year. It has reminded us of the importance of cherishing family, and it’s led us to reflect deeply on where we need to focus our energy. Our eldest is taking exams this summer, we’re planning on home renovations and a new kitchen (so I wouldn’t be able to make products at home during that disruption) and in all honestly, whilst I love making natural organic skincare goodies, the time it all takes to make, label, promote, attend markets etc isn’t being covered by the sales we get. As a tiny company, we don’t have the budget to employ anyone else to help.
We made the decision last year to pause markets for a while after a burnout during Christmas 2024 (3 markets some weekends including some all day events and markets, plus lots of making during the weekdays and evenings – my children were always asking when they would be seeing me…Owch). Without the market sales behind us, we haven’t been getting anywhere near the amount of online sales we need to keep going.
With all of the above in mind, we’ve made the incredibly hard decision to close Wild Human Skincare at the end of May. This choice allows us to give our children the attention they need, to support them in their education and take the pressure off ourselves, as well as dedicate time to an exciting new chapter—our arts-based community interest company, Wildly Creative CIC. Please give us a like on www.instagram.com/wildlycreativecic and Facebook.
While this feels like the end of a chapter, it’s not necessarily goodbye forever. Perhaps when our children are older (and need us a little less—if there’s even such a thing!), we might return to Wild Human Skincare with renewed energy and fresh ideas.
In the meantime, we’ll be hosting a closing down sale on our remaining stock as a heartfelt thank-you to all of you who have been part of our journey. Please use code CLOSING20 for 20% off everything. We’ve added new items that we have leftover from doing markets and events, that were exclusively for markets, but we need to clear everything so we’ve added them to the website. For around 24 hours, this discount code is exclusive to our wonderful newsletter subscribers. We’ll be including samples of our various products to use them up so you may get an extra little freebie! Tomorrow, the discount code will be made public on our social media so get ahead of the crowd and get your 20% off. There’s new rose quartz Gua Sha tools , pressed flower 18k gold necklaces , organic coconut bowls and new soaps including this beautiful natural plastic free sea salt and lime soap and this heavenly coffee exfoliating bar (limited number left!). Bear with us, we need to add new photos of these items.
We’d love for you to follow along on our new venture! And if you’re in the South Wales area, particularly around the Vale of Glamorgan and Cardiff and you have children, I’d love to see you at an arts workshop in the near future.
From the bottom of our hearts, thank you for being with us and for making this chapter of our lives so meaningful. We won’t forget how amazing you have all been in believing in us and encouraging us to follow our dreams.
Farewell, for now Wild Humans!
With love and gratitude,
Lizz & Jon
Founders - Wild Human Skincare
Photo of our whole family, taken in 2019 – an old photo now but it’s a favourite – plus rare to have any of the five of us (and our lovely lab Alfie!)
